Hello everybody!
Couple weeks ago, the new Up with People commercial was released. Success was imidiate! Now, we would like to extend its outreach!
The commercial’s objective is to give a fresh, unconventional and modern teaser about the Up with People program. As much as it represents the Up with People program in 60 seconds,the production as a whole was done on the best Up with People way! Short deadlines, flexibility on the top and a big and diverse teamwork!
MA Shuming, the director wrote about the experience:
“If it takes a village to raise a child (African proverb) – then it takes a global village (virtual & local) to make a 60 second commercial.”
Read her article about the production here and leave your comments and feedback about her work:
http://notesfromtheeastvillage.blogspot.com/2010/03/up-with-people-commercial-making-of.html
In addition, Basti Hesse, the Alumni responsible for the first contact and that has put a lot of his experience on the commercial posted the video in Facebook with all the credits…check it out!
http://www.facebook.com/?sk=2361831622#!/video/video.php?v=378640255221
The video has already about 3000 views on Youtube… but why not more? After all this hard work, why don’t extend its popularity and help to spread the commercial and the Up with People program all around the world?
Here is the challenge!
We want to make the commercial viral on the web, and help Up with People to reach out students everywhere in the world! We want to go for 50000 hits in one mouth!
How can we?
Help us to pass it around and make its message more relevant!
Comment on this post, or Twitter, or facebook ginving your experience:
I have never… until … (I traveled abroad/ until I met someone/ until I lived in host families…and so on) and forward the challenge for the people you know can help to spread it as well!
I have never / Felt summer and winter / In the same month
I have never / Made a brother / In Mexico / And then helped him build his home
I have never / Overcome stage fright / In front of three thousand Thai children
I have never / Had Kimchi for breakfast / Or Surstromming for lunch
I have never / Known how much / There is to find / Not written in a book
I have never / Lived for a week / With a family/ Who couldn’t speak my language / And known the meaning of the word / Zusammen (subtitled: together)
I have never / Learned so much / Laughed so hard / Felt so strong / Or seen such heights
Until Now
We keep you posted in how the challenge is getting along!
LOVE This commercial. It speaks to my own experience as a student with UWP. Can I go again?
I have never learned so much in such a short time!
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